A big part of spreading environmental responsibility to the "masses" is finding easy ways for people to participate by doing little things everyday that are part of their routine. Just by altering a few things we can all make a difference. I've said it before on this blog, and it has been said elsewhere, if everyone contributes then the aggregate difference is huge. For example, everyone changes one light bulb to LED or CFL and the total power saved is significant. I found a list that has 100 ways to make your contribution.
100 Ways to Save the Environment
Some of my favorites are:
30. Learn about alternatives to household cleaning items that do not use hazardous chemicals
47. Take actions that use non hazardous components (e.g., to ward off pests, plant marigolds in a garden instead of using pesticide).
58. Ask your employer to consider flexible work schedules or telecommuting.
There are 97 others that are easy to implement if they fit your current life. Some are for wood stoves so if you don't have one obviously you can't do anything about those. However, many others will help save the environment and could save you money as well. With environmental issues at the forefront governments and businesses are offering many incentives for changes such as the ones listed. Always check for utility company rebates, tax breaks, trade in programs and incentives to help finance your transition or upgrades. Good luck.